Press Release

Before and AHAfter: Get the NEW Olay Luminous Niacinamide + AHA exclusively at Shopee

MANILA, PHILIPPINES – Having blemish marks is a common struggle for a lot of
people. We all wish that we were blessed with perfect, flawless skin, —reality
check—everyone is different and more often than not, blemish marks stay longer than
we would want them to. While color-correcting makeup and social media filters do the
trick, don’t you wish baring your skin is as easy as it sounds? Thankfully, beauty
powerhouse Olay has got you covered with the NEW cult fave–Olay Luminous
Niacinamide + AHA Serum and Moisturizer! This new lineup is designed with Olay’s

novel technology of Niacinamide and AHA proven to be effective with 96% noticing
reduction in acne marks or sunspots*.
Not sure what’s causing your blemish marks? It can be caused by a variety of things
such as exposure to UV rays, acne, and even hormonal changes. Some of the more
common blemish marks are:
 Melasma is brown patching on the skin that usually shows up on both sides of
your face in a symmetrical way.
 Freckles are small, flat spots on your face. They are usually harmless and having
them can be genetic.
 Sunspots are defined brown to black spots on the skin caused by, you guessed it
– the sun!
 Hyperpigmentation on your face usually develop after acne has dried out.
So what’s the secret to the ingredients?
While it can get frustrating to remove blemish marks, Olay has proven that you can now
lighten them effectively in as early as 28 days. The secret of Olay? Science, of course!
AHA or Alpha Hydroxy Acids are water-soluble types of acids used for their exfoliating
and moisturizing properties. Olay Luminous Niacinamide + AHA works wonders in
significantly reducing the appearance of blemish marks when used twice a day after
cleansing, helping you achieve clearer and smoother skin after just 8 weeks of
consistent use, allowing you to be confident to step into the spotlight. While a few drops of Niacinamide after cleansing takes care of making your pores look smaller and evens out discolorations, following up with AHA at night every other day refreshes and helps in hydrating your skin.

Ready to get rid of those stubborn marks? Here are a few more tips you can do:

  1. Add Niacinamide to your skincare routine.
    Niacinamide is a form of Vitamin B3. It is also one of the thirteen essential vitamins that
    the body needs to function but cannot produce on its own.
    The benefits that Niacinamide can give your body ranges from reducing fine lines and
    wrinkles, strengthening the skin barrier, reduces facial pore appearance.
  2. Do not hate, exfoliate (correctly)!
    Exfoliation is not just scrubbing your face. Chemical exfoliators can be an be an
    effective way to remove dead skin cells to be able to replace them with newer, brighter
    ones. One ingredient that is perfect for exfoliation that does not dry the skin out is Lactic
    Lactic acid is a type of AHA that weakens the bond between dead skin cells, allowing
    them to peel off more readily and stimulating exfoliation in the upper levels of the skin.
  3. Antioxidants are a must.
    Antioxidants can protect skin against free radicals triggered by stressors such as UV or
    inflammation and thereby preventing the future formation of dark spots.
    See it to believe it! Add to cart and shop the Olay Luminous Niacinamide + AHA Serum
    and Moisturizer on Shopee’s Brand Day Sale!
    *after a trial of 100 women

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